System of use. Not collections
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Through continuous experimentation with wearables, MOE discovered something beyond individual garments in spring 2026: a circular operating model.
We call it System of Use. Not Collections.
Disruptive? Experiments will tell.
139
… million tonnes of fiber were produced in 2025.
[Textile exchange 2026]
.elephant
Before explaining the system, we need to address the elephant in the room: waste.
In 2021, I participated in a redesign challenge with one of Sweden’s largest textile sorting facilities. It processed 36 tonnes of discarded textiles every day. Most people saw an impressive recycling machine. I saw 36 tonnes of unwanted clothes. Less than 1% of clothing material is recycled into new clothing, while garments are being worn fewer times than before.
Waste is not the problem. Use is the source problem.
Through various projects and programmes, I began connecting the pieces already in front of me. That became System of Use. Not Collections.
1. material
We start by rescuing high-quality natural mono-fiber or recycled material. Its width, colour and weight define what we can create.
2. zero-waste cutting
We invent flat geometries with embedded folding and connection logic. No cutoffs. Every cut has a purpose.
.durable construction
We fold and join the geometries into durable wear for repeated use, repair and reconfiguration. Every stitch and detail matters.
.versatile use
Adjustability, reversibility and modularity are our focus. One wearable. Multiple possibilities.
.extend life
We apply spare-part logic to extend the useful life of wearables.
Repair. Replace. Upgrade.
.reconfigure
After the use-phase valuable mono-material components are reconfigured.
disassemble. reassemble. reshape.
(experiments planned 2027)